Victoria’s Secret PINK
![](https://freight.cargo.site/t/original/i/7596d22390efe66a3f899c32a48d7a28bc7cae4bc5255a96c02921f4f7da94fa/14-PINK-Yoga-Branding.jpg)
Joker tag system for Ultimate Yoga
![](https://freight.cargo.site/t/original/i/0f9990a03593acb2377d37fe998431f4247a1555a05454431050b525b3737016/PINK-Sport-Mark-8.jpg)
![](https://freight.cargo.site/t/original/i/447994ca31fae0ea10810a99c55d9caa2e476157c4bea6e06cf15d2013df3a43/PINK-Sport-Mark-7.jpg)
![](https://freight.cargo.site/t/original/i/2d23225822cc53dce55a4c6bc8651e28222dbd0bb1954c8ed7c8295f56126a70/V561184_CROP1.jpg)
![](https://freight.cargo.site/t/original/i/4cc8a1a79561ff0e2490f7a0d08105464313060fc007568fdbd5bb01313c0722/ezgif.com-gif-maker.gif)
Lead graphic designer for PINK’s Sport identity system. The mark, signaling PINK’s higher price point collection, combines the PINK logo with the heritage dot pattern overlaying a perforated, sport mesh print. 1, 2 and 3-color marks applied as 1 or 2 hits on apparel and product. Color blocking is an option for introducing a pop of color on non-black backgrounds.
Designed under direction of Matt Sohl, Stefan Pearson, and Deena Suh.
Designed under direction of Matt Sohl, Stefan Pearson, and Deena Suh.
![](https://freight.cargo.site/t/original/i/05ce56405b7d4e94c6ecd2497f80d061860ad741684fca39652bc246b9e26391/11930874_1610292205903266_169232240_n.jpg)
![](https://freight.cargo.site/t/original/i/a84326877950e6753ed07d6b06bda538b3316ab0104a7e77501264eeba91623b/m_565bd3254225be2b5500c9de.jpg)
Limited Release series brand identity system
![](https://freight.cargo.site/t/original/i/e91b16737c0ac7aa083d3da3e7269c8674ee2615cafec140a64764df93207ef9/Screen-Shot-2015-02-18-at-11.20.49-PM.png)
![](https://freight.cargo.site/t/original/i/e692351025977eca12c43a4702f0c75471239b8fc9278a30c2a935bb9bee349d/V449384.jpg)
![](https://freight.cargo.site/t/original/i/c80a8185872a6e4d5166bd9f3651df27267f0dcdb1fb43ba5c6ec0839241f3c4/Screen-Shot-2015-02-18-at-11.20.57-PM.png)
Lounge set graphics
![](https://freight.cargo.site/t/original/i/504977ef958903f5be55a4bad8a6afcf1f9d02e176ce7e52444faea2ed63be8d/Holiday-Gifting.jpg)
![](https://freight.cargo.site/t/original/i/435cdd8e8f4bb34d564e023a7f4bb2a0332f1267b8363243d296a0a1a882a1af/16-Holiday-Type-Print.jpg)
Seasonal graphics, patterns, and brand strategy for product sets and packaging
© Victoria’s Secret PINK